Spark Selling™ Academy

engage customers by

Sparking Curiosity

Transform how you communicate

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Start executive discussions

Learn and practice a repeatable method to start & advance conversations.

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Engage Warm Leads 

Discover and practice an unconventional technique to engage inbound leads.

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Facilitate Change

Stop pushing value, faking empathy. Instead, learn to facilitate change.

Spark Selling™ is for

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Business Owners

Begin and advance discussions with new and existing customers.

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Sales Reps

Start and forward discussions from cold -- or with warm leads supplied by marketing.

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Sales Teams

Update conventional tactics & templates with bold provocations.

Guided learning & skill development

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Quick Start Course

Rapidly learn Spark Selling basics. Transform your outreach to provoke customers' curiosity, engage.

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Deep Dive Course

Cement habits, prevent old ones from sabotaging. Apply behavioral science to strengthen copywriting, voicemail and live customer touch points.

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Live Coaching Clinics

Participate in live coaching workshops. Get help by volunteering as a guinea pig! Jeff, and your colleagues, tear down and re-build under-performing messages... to spark curiosity & provoke conversations.

Membership also gives you...

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Provocation Formulas

Immediate access to seven (7) of the latest provocation formulas in template format... ready to be customized and tested.

Get the most current mental trigger tactics working today.

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Community Forum

Learn from, and invent with, sellers in a private Forum. Crash-test your messages in the Peer Review Group. Swipe emerging tactics & get inspired from colleagues. Hold others, and be held, accountable to improving! Click here for a peek inside.

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More Courses

Access multiple courses offering unique insights on different topics such as: Pursuing Warm & Tradeshow Leads, Sequencing Cold messages, Making the Most of LinkedIn, and more! 

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Proprietary Reports

Get insights you won't find anywhere else. Sourced from Jeff Molander's research and our community's innovations & experience.

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Member Huddles

Mastermind with members. Take new ideas from fellow members and apply them to your outreach challenges. Give critical feedback to colleagues in return.

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Searchable Workshop Archives

 Steal ideas from industry-specific, archived coaching clinics. Software, IT, networking, professional services, financial services, healthcare, recruiting, specialty products & more!

Transformation = Results, not theory.

how to improve sales communication skills

I’ve gotten 5 positive responses and booked 3 meetings this week.

My newest version of the email sequence with a new subject line, “missing?” is working well. I’ve gotten 5 positive responses and booked 3 meetings this week. This is huge for me. I’m sure many of your students are getting better responses but for me, this is a breakthrough. Thank you for all you do and for sharing your wisdom with us.

Jayne Burch  //  Chief Growth Strategist - Marketing Monsoon

how to improve sales communication skills

We knew we had to stand out & create curiosity to get hands raised.

As my company launches a new offering, we found ourselves stuck for email copy. We knew we had to stand out & create curiosity to get hands raised. We didn’t want someone to just hand us the fish, but teach us how to fish. Thanks to the Spark principles we know our nets will be filled on a consistent basis.

Brynne Tillman //  CEO - Social Sales Link

how to improve sales communication skills

It's so satisfying when meeting requests come from the other side

It's so satisfying when meeting requests come from the other side... there is pure science into not trying to make people do something; instead, leaving them a choice.

Daniel Gur Arie //  DDoS Gladiator, Sales Rep. - Mazebolt Technologies

how to improve sales communication skills

The writing and psychology has shifted for me.

It's been a transformation. The writing and psychology has shifted for me. I was so bored with the way I was doing things. It was so stale and so salesy. But there's such power in the psychology of less is more... and building curiosity.

Mike Mckenna  //  Executive Director Corporate Development - Core Scientific

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