Spark Selling is a community-based practice, not a "program." 

In the past, you were forced to choose which sales guru (who used to be a sales rep -- years ago) to follow.

Now you have a choice. We are a community of thousands of researchers and practitioners. We don’t tell you “do this because it worked for me back when I used to sell.”

We say, “Try this tactic. Because it works, currently, for sellers in your industry.”

Sellers needing personal, one-on-one coaching help to provoke discussions (from "cold") with customers. Especially C-level decision-makers.

** If you are NOT a current Spark Selling Academy member this workshop will contain about 1 hour of pre-course video training to bring you up-to-speed on technique basics.

** If you ARE an Academy member this workshop will advance existing skills to the next level. You will overcome challenges with our help.

If you feel like selling isn't fun (or are new to sales) the workshop will help. 

If it's challenging for you to:

- get more conversations started

- advance the sale without sounding pushy
- articulate your value proposition to others
- differentiate yourself from the competition

- know when to stop consulting—and start selling

... we can help.

Generally, workshops attract sales reps, business owners & CEOs, sales managers, sales enablement pros, business development pros & recruiters.

As a group, we meet over 4 weeks---every Wednesday, 12 pm Eastern Time (US) to 1:30 pm. That's 17:00 - 18:30 BST. 

Total time of your personal coaching is 8 weeks.

Plan on:

• 1.5 hours per week of class time;
• about 1-2 hours** (per week) of time working independently via email with your coach.

** Coaching time depends on your personal level of commitment & enthusiasm for getting more conversations started!

In between live sessions you work continuously, via email, with your coach.

YES, it's online. 

YES we record the live sessions. Download them and keep them for your own personal use and re-use. 

NO, you won't be checking email during the live sessions. Webinar is a dirty word. We're here to work and have fun.

Live sessions feature a bit of learning time and heavy coaching interaction with you and other students. We help each other improve ourselves & implement new ideas. If you only want access to basic information (with no interaction) this workshop is probably not for you.

Jeff will coach you & co-participants during each 90 minutes live, screen-sharing workshop session. 

Jeff also coaches, via email, in between these 4 sessions + 2 more weeks after live workshops conclude.

That's a total of 6 weeks of personal attention from Jeff. This ensures you see results from the workshop.

Size of class is restricted to give everyone time to help and get help. This is a shared time environment.

Jeff interacts with you via email before class time (including days leading up to start date) to understand your target market, current strengths, challenges and goals. Throughout the 6 weeks, Jeff coaches you 1-on-1 during class (shared time) and in between classes via email.  

You don't need Sales Navigator. Experience shows, sellers of all experience levels benefit from this workshop. 

Newbies, experienced and some advanced sellers invest in our workshops. Curriculum is planned for all levels. Upon registration we immediately ask for details describing your challenges and experiences. This makes sure workshops give you everything needed.

LinkedIn Sales Navigator is not required to make full use of these workshops.

LinkedIn is NOT in the business of helping you communicate effectively. They're in the business of selling access to a database of prospects. The free courses by LinkedIn—and others on YouTube—are nicely put together. But...

LinkedIn's training shows how to use LinkedIn's tool set—the way LinkedIn wants you to use it. It's like watching a commercial. Of course commercials are free!

Our workshops help you get conversations started with InMails, standard email... and voicemail. Big difference.

1) We will show you emerging conversation-starting tactics—based on what is working inside our customer community across 44 countries and various languages.  Spark Selling is a community-based practice, not a "program." 

2) If you've tried all the conventional messaging tactics, and it's not working, join us. Come discover specific provocations customers are replying to lately—then apply them to start more conversations with customers. 

You get insight on "what's working" (right now) to provoke more email and voicemail replies from prospects. If you're looking to access that kind of practical know-how—AND apply it—this workshop is for you.

3) To update your approach. 

Do you feel like you're being pushy... sales-y? We'll show you a way to help buyers prepare to buy... and then sell.

You'll leave this workshop knowing how to help buyers decide to buy and when to start selling.

What conversation-starting techniques are working for others like you.

Why the first sentence of your emails may be backfiring—and how to fix it.
When to use nontraditional calls-to-action to earn replies.
Why not talking about your solution even when invited to by customers is best. (and what to do instead)

How to leverage existing customers to convince prospects to trust you.
The embarrassing follow-up mistake that may be making you look obnoxious.
Why most of your emails are going to spam—and how to quickly fix it.

When to stop consulting & start selling.

... and more.

You might ask, "Why should I pay for what is available free on YouTube and Google?" Because what's available on the Internet isn't effective. Because competitive human beings tend to keep what actually works quiet :)

Through your investment you access the know-how of our entire community. You tap into currently effective, conversation-starting tactics.

Probably. For example, the Spark Selling technique works for Glen and David... two of Jeff's students. Glen sells $2,000 telcom contracts to small businesses like Franks Hot Dogs. David sells $1,000,000 data centers to companies like Google. Both Glen and David apply different versions of Spark Selling methodology to start conversations with very different prospects.

Tried to copy "best practices" in the past... and failed? 

The problem is the model you copied wasn’t designed for you. Frankly, it probably wasn’t great to begin with.

The Spark Selling technique works across a wide array of industries for our students. Meet them here.

Your investment is $1997.00. We accept PayPal and all major credit cards via our secure server.

Other training courses give you a money back guarantee. We don't. This is because (unlike other courses) we guarantee the skill. Our students often do several courses because they are keen on the skill -- not just more information.

Nothing in life is guaranteed. Unless you and I can control all the variables we cannot guarantee a desired result. It is not possible to control all variables involved in your outreach.

Be wary of any sales trainer or company offering guarantees. Guarantees are a sign—of low confidence. Insecurity in one's ability to sell an otherwise strong product.

You may register for our workshop in full or in installment investments by investing prior to 60 days from our start date.