Time to watch: 2.5 minutes. The best way to sell on Facebook, YouTube, LinkedIn, blogs and other social media platforms is simple: Solve customers’ problems in ways that earn trust and ultimately help them navigate their way toward your paid products and services. Remember: What you know about Facebook, LinkedIn or any social media platform does NOT determine your success at making sales with it. No, it’s not about how much time invest in it either. Your success is determined by **how you think about** what you know. Watch the video for more details on how to start making social media sell for you.

Jeff is the authority on starting conversations with busy people. As founder of Communications Edge Inc. he teaches a proven, effective technique to spark buyers curiosity in sales outreach & marketing messages. He's an accomplished entrepreneur, having co-founded the Google Affiliate Network and what is today the Performics division of Publicis Groupe. Jeff served as adjunct digital marketing faculty at Loyola University’s school of business. His book, Off The Hook Marketing: How to Make Social Media Sell for You, is first to offer businesses a clear, practical way to create leads and sales with technology platforms like Facebook, LinkedIn, YouTube and blogs.

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