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Category Archives for Improvement 101

How a Limo or Taxi Business Can Generate Sales with Social Media

Time to read: 2 minutes. How can your limousine service, taxi, private car or ground transportation business use social media marketing to create leads and sales? It's easier than you think and you'd

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Social Media for Authors: Here’s How to Sell Your Books (and more)

Time to read: 2.5 minutes. Need proof that social media can sell your books and information products like Webinars and training programs? I'm living proof. Non-fiction authors, coaches and business

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How to Choose Social Media Platforms That Sell for Your Business

Time to listen: 4 minutes. Deciding how to choose a social media platform or tool for your business is easier than you think with this simple, proven formula. Jeff quickly shows you how a small New

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Jeff Molander answers: “How can I get Webinar registrations with social media?”

Mark wants to know how to promote a Webinar online. He asks, "How can I get Webinar registrations with social media marketing?" Answer: Get hundreds or even thousands of people to attend your Webinar by

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Give ’em Confidence: A Faster Way to Get B2B Leads

Time to read: 3 minutes. Most B2B content marketing plans fail to generate business leads because marketers have been given bad information about "what works." Telling good stories doesn't cause sales.

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How to Design B2B Content Marketing to Create Sales

Time to read: 3 minutes. There is a new, more effective kind business-to-business (B2B) content marketing emerging. It's a better system you should be using to exploit the selling potential of social

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2 Things LinkedIn Experts Won’t Tell You
(that really work)

Time to read: 3 minutes. Wondering how to use LinkedIn for business? Can't figure out how to use LinkedIn for sales leads? You're not alone and you're about to discover how to start using Linkedin

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The Best Content for a Blog Does These 2 Things to Sell

Time to read: 2 minutes. What is the best content for blogs? As it turns out the answer is not what most social media "experts" advise. The best content for blogs are videos, articles etc. that help

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How I Got Leads and Sales on LinkedIn Last Week (in 3 steps)

Time to read: 4 minutes. I've been using LinkedIn for sales leads with great success. The trick to getting more leads is applying a process that ultimately gets prospects off of LinkedIn and onto a

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Why Creating Engaging Content is a Total Waste of Your Time

Time to read: 3 minutes. Maybe you're blogging or using LinkedIn or producing YouTube videos. In any case you're probably trying to create leads and sales by being engaging. But people actually selling

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