Want to achieve exceptional results with LinkedIn? Dedicate yourself to NOT using it like everyone else. Success is as easy as blazing your own trail and not following the pack. So where to start?
Today, start using LinkedIn to:
Answer: Answer your target customers’ common, everyday questions in ways that bring them toward your product.
Provoke: Design interactions with prospects in ways that get them to ask you for MORE answers relating to their ultimate goal.
Exchange: Provide comprehensive answers and solutions to prospects in exchange for their email address and/or other qualitative information.
These are the proven, effective strategies I discovered from small business owners and sales reps while researching my book. I apply them every day. Today, I’m using LinkedIn for sales and zooming my sales training business. And you can too! Let me know about how you’re using LinkedIn for sales leads and prospecting below in comments.