Brands using the Spark Selling technique include

sales prospecting training courses

Spark new conversations from cold & re-ignite the old.

See our sales communications coaching page for private and team coaching.

  • Attend a writing workshop
  • STRENGTHEN your message
  • learn the spark Selling method

Kick-start with Jeff available with this course

sales prospecting training courses


Self paced, scientifically proven

Using email, phone, LinkedIn® & InMail®

Learn how to grab attention and provoke response.

  • Set Appointments, faster with qualified buyers.
  • Sequence messages so leads "self-qualify" themselves.
  • Provoke response from buyers based on your words.​
  • Rely less on LinkedIn® InMail® as 'first-touch' tactic.

PLUS, you'll get insight on what is currently provoking response—based on accumulated experience of our students across industries.

Why does most sales prospecting training fail?

Most sales training courses forget to show sellers how to sparks customers’ curiosity using words.

Jeff Molander's communications-focused training helps you attract buyers with words using a repeatable process that:

1) Sparks buyers’ curiosity based on a pain, fear or goal.
2) Provokes buyers to act (become a lead).
3) Connects the discussion to what you sell.

Thus, prospects self-qualify or disqualify themselves. Simple.

sales prospecting training
David VeyKey Acct. Manager
Microsoft Corp.

I'm earning an 80% email reply rate from C-suite customers thanks to Jeff's technique. Whether you are in sales, service or marketing his methodology is highly effective.